CORPORATE RESPONSIBILITY REPORT 2010


Committed, highly engaged associates are vital to WellPoint’s ability to deliver superior products and services to our members, improve the health of our communities, and provide greater value to our customers and shareholders.

To strengthen our associates’ involvement with our mission, we solicit their ideas, questions and insights – and we act on them.

Associate Survey

Our associate survey helps us understand associates’ perceptions of our company and their teams so we can partner to make WellPoint an even better place to work. Managers and associates work together to act on opportunities identified in the survey results. For instance, a team might choose to start a cross-training program if associates indicate a desire to learn new skills. As a company, we look at the results at an enterprise level to gain insight into our corporate culture and trends that characterize our organization.

More than 85 percent of WellPoint’s 37,000 associates participated in the 2011 survey. In addition to using the survey to gauge satisfaction and commitment, we also measure adaptability, energy, sense of urgency, and persistence because these are the traits we consider essential to our success.

The results show that our associates demonstrate high levels of engagement, and they understand how their efforts affect WellPoint’s performance overall. In addition, our high rating in 2011 for manager effectiveness shows that our associates believe their managers model our core values and are effective in clarifying priorities, providing feedback, and removing roadblocks to success.

Engaging Stories

We’re an organization of individuals, and each of us has a story to tell. Our “I Am WellPoint” campaign celebrates the work our associates do every day. To provide a different perspective on the health care industry, several associates stepped forward to suggest and assist in the launch of this campaign, which features associates from across the country and our many business units. Nurses, administrative assistants, physicians, customer service representatives, marketing directors – these diverse associates share their stories through e-mail, video and voice mail with their colleagues, revealing what makes them glad to stand up and say they’re proud to work at WellPoint.

I am WellPoint

Our associates are proud to work for WellPoint. Each has a special reason why.